Why Your Organization Should Consider Hiring a Contractor Instead of a Full-Time Employee
In an unprecedented hiring climate like the one we are experiencing, hiring qualified talent seems near impossible. Employment openings exceeded the level of available workers in March of 2022 by 5.6 million, according to a recent report by CNBC. Here are several reasons why your organization should consider outsourcing specific business functions that don’t require internal, full-time employees.
More cost-effective. You don’t have to pay withholdings, in-house training, benefits, bonuses, office space, or equipment.
Also, many organizations don’t actually need a full-time, 40-hour-per-week employee to complete necessary functions within the business. If you don’t need 40 hours of work per week, it might benefit you to consider hiring a contractor on a project basis or hourly retainer instead. If your marketing needs only take about 10-20 hours per week, you can save your organization remarkable money.
They are skilled in their profession and are typically niche-focused on the service you are hiring for so there is less of a learning curve and you can typically see faster results. For example, at Let’s Glow Media we focus primarily on social media management and marketing and are constantly briefing on new strategies, trends, and approaches. Since we work with a diverse set of clients we can offer a more comprehensive value proposition to your company so your marketing doesn’t become monotonous or mundane.
Processes are streamlined and lean. Your needs can be met quickly whereas onboarding an employee most likely will take weeks or months and settling into the role, even longer. Here at Let’s Glow, we don’t have unnecessary levels of clearance or review, so we move fast and work nimbly.
Successful contractors are passionate about what they do and self-driven. Since work is never guaranteed, you’ll typically find hard workers who are not only driven by performance but also take a genuine interest in the service they provide because they know great work produces repeat clients and more referrals.
Less Committal. If the contractor you are working with isn’t performing, you aren’t locked into the high costs of firing an employee. This gives companies a try-before-you-buy opportunity. If you are satisfied with the work they are performing, you can always renew.
Opponents of contracted employees might argue that the nature of the business seems short-term and since contractors are working with multiple clients, your business can get lost in the mix and projects can fall behind.
One of the things that set Let’s Glow apart from other marketing agencies or contractors is that our goal is to develop long-term relationships with our clients that extend beyond a typical 6-12 month contract. With this goal in mind, we provide above and beyond support and attention to clients’ projects. Here at Let’s Glow, we ensure we allocate a designated amount of time each week to every client and never overbook and overextend our workload so that we can spend the necessary amount of time on our client’s projects. We are selective with the clients we work with, giving us more space to invest in the clients we do commit to.
If your organization is considering outsourcing marketing services, reach out to find out more about our services. If you have questions or need help finding another type of contractor or agency, you can always contact me at katherine@letsglowmedia.com or shoot me a direct message on Linkedin and I can try to point you in the right direction.
